Amoena and Medi-Mart Host Open House Events


Certified Mastectomy Boutique Features Full Fashion Line
East Windsor, NJ – The Amoena Shop at Medi Mart, a medical supply center in East Windsor and certified Mastectomy boutique, is hosting a Medical Open House on December 9 from 4-6 PM and Holiday Shopping Event on December 15 from 10 AM – 5 PM.

Amoena is a world leader in manufacturing breast forms, pocketed bras and lingerie for pre and post breast surgery.  The Amoena shop at Medi Mart will be the second of its kind opening in the United States and offers a complete line of mastectomy and fashion garments.  Those who attend will see the full line which includes specialty bras, breast forms, lounge wear, active wear, swim wear and more.

The staff at Medi Mart think the conversation about what to wear after breast cancer surgery is changing. “It’s really a culture-shift from our mothers’ and grandmothers’ thinking,” explains Bill Chaudhry, owner of Medi Mart.  Now more than ever, we try to give our customers specific, ideal solutions— not just medical bras. Her real desire to feel confident, no matter what she’s doing, is the key criteria,” he says.

So for working out, she needs supportive clothing that breathes and won’t irritate sensitive skin – and, of course, styling that follows the latest fashion trends.  For a lunch date, she’d like the neckline to sit securely and not reveal too much. “Amoena is a true companion to these women and has really pushed this conversation forward—they are making a difference,” he adds.

“We feel like this season’s use of color and bold patterns communicates bravery, inner strength and regained confidence,” says Katja Mathies, Amoena’s Product Designer for Textiles. “It’s a celebration of color and texture, to express our worldwide celebration of 40 years of helping women feel beautiful.”

For more information, please call (609) 443-7400 or e-mail  To see, touch and try on the Amoena collection, visit us at 370 US Rt. 130 S. East Windsor, NJ 08520, next to Party Fair. To find out more about Amoena, visit